WhatsApp message costs
WhatsApp message charges are paid to Meta at its published rates, with 0% markup from HabariChat. What you pay depends on the message category and the country you're messaging.
Message costs
WhatsApp message charges are billed per message and paid to Meta at Meta's published rates, HabariChat adds 0% markup. Your HabariChat subscription and your WhatsApp message costs are two separate things.
Cost depends on the message category:
| Category | Used for | Relative cost |
|---|---|---|
| Marketing | Promotions, offers, broadcasts | Highest |
| Utility | Order updates, receipts, notifications | Much cheaper |
| Authentication | One-time passcodes & verification | Low |
| Service | Your replies within the 24-hour window | Free |
What a message actually costs depends on the country you're messaging, and Meta publishes a separate rate for every market. Its pricing page lets you pick your country and your currency, so you can read the exact figure for Marketing, Utility and Authentication messages where your customers are rather than working from an average.
Common questions
WhatsApp message charges are billed per message and paid to Meta at Meta's published rates, with 0% markup from HabariChat. The exact cost depends on the message category (Marketing, Utility, Authentication or Service) and the country, and the country you're messaging. Meta publishes a rate for every market, so select your country and currency on its pricing page at whatsappbusiness.com/products/platform-pricing to see exactly what applies to you.
Yes. Service messages, which are your replies within the 24-hour customer service window, are free. Marketing messages cost the most, while Utility and Authentication messages are cheaper.
No. Your HabariChat subscription and your WhatsApp message costs are two separate things. The message charges are paid to Meta, while your subscription covers the HabariChat platform.